Minimum

A real company with no consumer marketing in the UK.

Reported Owner from a secondary source, or a register entry whose current status wasn’t checked.

Checked

Ownership

  1. 1997
    Founded
  2. Now
    Minimum A/S (Aarhus; CVR 44453347 re-registered 2023) Operating company
  3. 2026
    Checked
Kind of name
Trade brandSells through independents and off-price retailers. Unknown doesn’t mean bad; judge the garment.
Market tier
Contemporary
Seen at off-price
Sometimes
Also appears as
minimum fashion · Minimum A/S

Notes

Started 1997 as an Aarhus shop; wholesale brand distributed in Benelux via Lexson. Ownership behind the 2023 re-registered A/S not confirmed. UK via Zalando/independents.

Sources

  1. minimumfashion.com /pages/about-minimum
  2. fashionunited.uk /press/fashion/distributor-lexson-adds-minimum-to-its-portfolio/2021120159734

Something wrong or out of date?